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Uses and Gratification Theory, management homework help
Topic: The role of advertising in promoting or preventing obesity.
Question: Utilize “Uses and Gratification Theory” perspectives by providing documented research and examples. Also, provide opinion on the issue and how it we be different 1 month, 1 year, and 10 years from now.
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a. Harvey Grill and Michael Lowe “Proceedings from the 2009 Meeting of the Society for the Study of Ingestive Behavior” (2009)
b. Koffarnus, M. N., Jarmolowicz, D. P., Mueller, E. T., & Bickel, W. K. (2013). Changing delay discounting in the light of the competing neurobehavioral
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