You should be familiar with the many stakeholders involved in the health care system. In the early 70’s legislation was created for the establishment of Health Maintenance Organizations (HMOs) in an attempt to reduce health care costs due to the excessive spending of the fee-for-service health plans. Considering the reason for their creation, discuss your opinion regarding why managed care organizations did or did not have the intended effect. List two examples that prove your point.

Your initial post should be 300 words and utilize at least two scholarly source

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• Market research and competitive analysis are typically used in order to determine the feasibility of a new technology. How could you use advanced market research in order to remain competitive? Describe as part of your answer what sources you would use to attain this information and how you would use or apply it to strategically identify new market opportunities?

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• Personal Power

  This week you learned about power in the workplace.

  Write a paper on “Personal Power.”

  Address the following in your paper:

  • Describe ways in which you might increase your personal power.
  • How would you:
    • Appeal to a vision or higher purpose?
    • Use rational persuasion?
    • Help people to like you?
    • Rely on the rule of reciprocity?
    • Develop allies?
    • Ask for what you want?

  The requirements below must be met for your paper to be accepted and graded:

  • Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.
  • Use font size 12 and 1” margins.
  • Include cover page and reference page.
  • At least 80% of your paper must be original content/writing.
  • No more than 20% of your content/information may come from references.
  • Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.
  • Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.

  References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.  

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You have been asked to assist your organization’s marketing department to better understand how consumers make economic decisions. 

Write a 1,050-word analysis that includes the following:

• The impact the theory of consumer choice has on: 
• Demand curves
• Higher wages
• Higher interest rates
• The role asymmetric information has in many economic transactions
• The Condorcet Paradox and Arrow’s Impossibility Theorem in the political economy
• People not being rational in behavior economics

Cite a minimum of 3 peer-reviewed sources not including your textbook.

Format consistent with APA guidelines.

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Case Format

I. Write the Executive Summary

• One to two paragraphs in length
• On cover page of the report
• Briefly identify the major problems facing the manager/key person
• Summarize the recommended plan of action and include a brief justification of the recommended plan

II. Statement of the Problem

• State the problems facing the manager/key person
• Identify and link the symptoms and root causes of the problems
• Differentiate short term from long term problems
• Conclude with the decision facing the manager/key person

III. Causes of the Problem 

• Provide a detailed analysis of the problems; identify in the Statement of the Problem
• In the analysis, apply theories and models from the text and/or readings
• Support conclusions and /or assumptions with specific references to the case and/or the readings

IV. Decision Criteria and Alternative Solutions

• Identify criteria against which you evaluate alternative solutions (i.e. time for implementation, tangible costs, acceptability to management)
• Include two or three possible alternative solutions
• Evaluate the pros and cons of each alternative against the criteria listed
• Suggest additional pros/cons if appropriate

V. Recommended Solution, Implementation and Justification

• Identify who, what, when, and how in your recommended plan of action
• Solution and implementation should address the problems and causes identified in the previous section
• The recommended plan should include a contingency plan(s) to back up the ‘ideal’ course of action
• Using models and theories, identify why you chose the recommended plan of action – why it’s the best and why it would work

VI. External Sourcing

• 2 to 3 external sources (in addition to your textbook) should be referenced to back up your recommendations or to identify issues.  This information would be ideally sourced in current journals, magazines and newspapers and should reflect current management thought or practice with respect to the issues Identify.

The requirements below must be met for your paper to be accepted and graded:

• Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.
• Use font size 12 and 1” margins.
• Include cover page and reference page.
• At least 80% of your paper must be original content/writing.
• No more than 20% of your content/information may come from references.
• Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.
• Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.

References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.  

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