Consumers at any age enjoy playing online games like Candy crush or Hay day. There are several forms to integrate brands within games, such as advergames (higher level of integration) and several forms of product/brand placement within games (low to moderate levels of integration).
Would you recommend the use of games to supplement an integrated marketing campaign? If so, what level of brand integration within a game would you recommend? Why?
How can a company assess the effectiveness of a brand-sponsored game?
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Identify the legal requirements of bar operations.
Assignment
You are the food and beverage director of a 350-room independent hotel with three dining outlets and banquet operations. You are updating the hotel’s standard operating procedures manual. Focusing on the cost control cycle, your next step in this project is to revise your policy on wine receiving, storage, and issuing.
In 200–2500 words, detail your receiving procedures for wine; provide a detailed outline of the proper storage conditions for the long-term storage of wine; and describe the process for requisitioning and issuing wine to the bar or restaurant.
Be sure to include purchasing policies that have to do with legal regulations concerning the purchase of alcohol, such as record-keeping requirements, where alcohol may be purchased, and the legally required receiving standards.
Choose one of the following states:
Vermont
Florida
Kentucky
Wisconsin
Nebraska
Arizona
Address whether your chosen state is a license or control state and how that affects your purchase of alcoholic beverages.
Be sure to incorporate specific legalities of your chosen state.
Your policy should be professionally written and formatted, and it should be ready to be inserted into your hotel’s standard operating procedures manual.
Please submit your assignment.
You will be graded on the following:
Individual Project Grading Rubric
Format: Adherence to deliverable length, proper grammar, and APA format.
10%
Content: Content meets requirements and is an obvious response to the assignment details.
20%
Support: Ideas are supported with examples and evidence.
20%
Knowledge: A clear understanding of course material is demonstrated.
25%
Accuracy: Information is accurate with no factual errors.
25%
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Answer all of your case’s questions, elaborating with logic and examples. Always add value, from the textbook, news, personal experience, or all three. Indicate the case by citing the page number, but never rewrite the question; just start answering. Write at least 500 words (no minimum for replies, but do add value). If you fail to catch errors, you will lose points (post-edit your contribution if necessary). Plagiarism will cost many points.
Case Study 9-1 (Free Speech)
On the Saturday prior to the 2011 Super Bowl, the NFL Players Association sought to purchase broadcast time during a college all-star game to air a 30-second commercial. The commercial included photo shots of empty football stadiums and a padlocked gate with a voice-over saying “Let us play,” and “Let them play,” followed by the union’s president, Keven Mawae, saying, “We want to play.” The ad provided a Web site address where viewers could get more information about the labor dispute between NFL players and owners and urged viewers to sign a petition. The CBS College Sports Network refused to air the message because it was connect to labor negotiations. CBS is on the major networks that has a contractual agreement with the National Football Legaue to broadcast profession games.
Questions:
1. Should the NFL Players’ Association be permitted to purchase ad time for the purpose of broadcasting a message seeking public support for its position during labor negotiations?
2. What do you think about the union strategy of attempting to communicate its position to the public through the use of television media? If permitted, would the strategy likely be successful from the union’s point of view?
3. Should NFL owners protest the union’s attempted use of the media to communicate its position directly to the public, should the owners prepare a commercial message of their own for possible broadcast, or should the owners say nothing and avoid the issue? Explain your rationale.
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At least 250 words each…no copied content…1 reference…APA Stylre
DISCUSSION 1:
Why is progressive discipline necessary in the workplace and, why should the Principles of Justice be important if you have a process of disciplining employees – what is an extenuating factor in involuntary turnover?
DISCUSSION 2:
Why is having a High Performance Work System beneficial to any organization and what are three critical conditionals that HR professional can support in creating this type of workplace condition. (Answer the first question, then list those three conditions, based on your interpretation from the chapter).
DISCUSSION 3:
If you were the manager for your department, from the chapter reading, 1. Identify your preferred method of evaluating your staff members, 2. Why?, 3. What do you think are the pros and cons for using a performance management process, 4. What do you think will be the ideal performance management process for Millennials – Generation Y (employees ages 35 to 22) ?
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I was wondering if you are interested in assisting with this assignment?
Write a 700- to 1,050-word essay identifying and summarizing a creative experience, which resulted in a new and useful product or process in your life. Include an examination of the role incubation and process played in your creative experience.
Describe the development of creativity as a concept. How has it been studied in the past? How has it been understood? Include discussion of two to three specific theories of creativity.
Reference at least two academic resources in your paper.
Format your assignment according to appropriate course-level APA guidelines.
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Judy Miller, Chief Information Officer (CIO) of Zungoo Electronics, manages about a $1B worth of projects every year. One of the key challenges is to identify which projects to fund at the beginning of each year. The CIO has multiple projects in the queue for the coming year covering all aspects of all departments. Upgrades support and individual departments have placed project requests. The CIO has appointed you as the lead project manager and tasked you with creating a project prioritization system to evaluate project request against metrics and measures important to Zungoo Electronics.
For your assignment, please address the following questions. Your responses should be integrated in a well-written paper.
Develop a project selection and screening system with stage-gate review, including project performance criteria.
What criteria will be used to prioritize projects? Please include a diagram for clarity and identify the building blocks.
What steps and gate reviews will you include?
How does your project prioritization system differ from one you might see in manufacturing?
If you have decided to use either the NPV method or payback method to assess the viability of new projects, what information would you need for each of these methods?
Your paper should meet the following requirements:
The problem is the Case Study called M&L Manufacturing. It appears in the Forecasting chapter, suggesting that it is a problem in Forecasting. You need to read the chapter to understand the methods and objectives of forecasting, so that you can select the right method. The work is done in Excel. Submit one Excel file containing both the work and the interpretation.
Here is the file that has the problem and the questions. Remember submit one Excel file containing both the work and the interpretation.
Please if you are not sure how to do it just tell me
Let me know if you have any questions.
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Using the case study “Nationwide Insurance Used BI to Enhance Customer Service” at the end of Chapter 1 (from Business Intelligence: A Managerial Perspective on Analytics textbook), describe the challenges presented for Nationwie, describe the BI solution implemented, and what do you think were the dependencies on the information technology infrastructure that gave success to the BI solution? Submit this assignment in Microsoft Word. Include an introduction and a conclusion in this assignment. Please incorporate your ideas from the resource materials (articles, websites, and videos) found in the Reading and Assignments folder.
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Create an 8- to 10-slide Microsoft® PowerPoint® presentation including detailed speaker notes. The presentation should include the following:
The role gender plays in leadership including the effect it has on in global organizations
The role of leadership style on leadership effectiveness
The influence of the culture on leading an organization
The potential challenges in leading an organization that is global
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Read the Washington Post article (below) discussing BP’s lack of discipline that contributed to the Deepwater Horizon spill, according to the investigative report of the National Academy of Engineering and the National Research Council, two of the country’s most prestigious scientific bodies. You can find the link to the article under Course Content. One might consider lessons learned from the Gulf oil spill. From a manager’s perspective, what Measures of Effectiveness/Measures of Performance might you apply to monitor output/production while maintaining a safe operation and appropriate training standards?
What are the obvious categories? One might be Risk. You might set subcategories of Minimal Risk/ Acceptable Risk/ Unacceptable Risk. Under each of these subcategories you might establish a description of the characteristics. The idea is to develop a model for managers to measure the degree of risk, so he/she has set standards that drive policies and procedures. Without Measures of Effectiveness, a manager cannot truly identify goals, and know when or if they are met. So, as a warmup for your assignment, which is probably the most difficult and useful, create one category for the BP incident, establish its subcategories, and definitions and explain how this model will help you tell how well or badly things are going.
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