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Product analysis (Tobii EyeX), assignment help
write an article based on the product Tobii EyeX.
- Describe the five product characteristics (relative advantage, complexity, compatibility, communicability, and divisibility) that can be used to explain the diffusion of your product in the target country.
- Create a flow chart of the channel structure and state the key function(s) that each channel member performs. If your product is sold through two or more channels, identify any channel conflict that could occur, and specify whether this represents vertical or horizontal conflict. How could the company help avoid t
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